Why Wool Britannia

We’re proud to bring you Wool Britannia – a 100% British yarn, used solely for carpets, spun with wool sourced from farms situated in each of our four nations.


… 100% British made

The Wool Britannia yarn, which is manufactured in England, will be used in various carpet ranges across different companies, the first being Manx Tomkinson’s Seasonal Views range.

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Wool Britannia is a yarn which has been developed by the Headlam Group Plc in partnership with British Wool and with the support of Campaign for Wool.

Every linear metre of the yarn includes wool sourced from farms situated in each of our four nations – England, Northern Ireland, Scotland and Wales, making it a truly British Yarn.
The aim of this yarn is to increase the usage of British Wool in carpets and, in turn, help local farmers and the planet.

Wool Britannia encompasses a concept that utilises both great quality fibre and British made yarn. In the past, British Wool has been at a premium to other wools due to its toughness and additional springiness, which makes it ideal for carpet production.

The Process

There are a complex series of processes involved in taking a natural raw material – greasy wool – from farm to carpet.

The Wool Britannia blend was created by experts with different experience in Wool, Yarn and Carpet Manufacturing in order to create a robust, quality product that would not only look fantastic and be hard wearing, but also allow for ease of manufacturing and clarity of colour dyeing.

The Wool Britannia Yarn recipe takes wool from all the four home nations – Northern Ireland, Scotland, Wales and England – when we require yarn for a new or existing product, the recipe is blended at one of the wool processing plants in Bradford before being baled sent to the spinning house.

On receipt at the spinning house, the bales are carded again to remove any vegetative matter or contamination and the blend is then rebaled for dyeing – stock dyeing in large pressurised pots or hank dyeing.

Once dyed and dried, the yarn is then blended with other components, such as polypropylene and polyester and heatset on a Superba machine, before being spun and twisted onto cones. The quality process checks the yarn for any “thick and thin” issues and also assesses shade against the standard. Once passed, this yarn is then wound onto cones for creeling or beems.

Once at the carpet tufters, the yarn cones are set up as per the creeling instructions and the tufting machines programmed to deliver the quality – twist or loop, gauge, shearing, backing etc and finally the finished carpet is quality checked, the rolls despatched to HFD Tamworth, cut and distributed as per the orders from customers via the retailers.

Why Wool

Wool carpets inherently offers many benefits to the homeowner.

Wool is natural and sustainable as it’s a by-product of animal welfare processes that keep the sheep healthy.

Wool can significantly improve indoor air quality as it is proven to absorb common pollutants in the home, such as formaldehyde and other VOCs.

Wool is naturally resistant to absorbing stains and the spread of fire.

Wool is both durable and beautiful and has natural elasticity, meaning it can bounce back.

Wool carpet provides us with a luxurious feel under our feet and makes our homes cosy and warm.

Wool has been used in carpets throughout Britain since the 1500s, but can be sourced from far and wide.

Though, because of our beautiful British climate, the wool here is one of the strongest wools in the world, which makes it a great fit for use in carpets.